BlackBerry lifts enterprise mobility management into the cloud

BlackBerry wants to offer Enterprise Mobility Management as a cloud solution in the future. This would enable businesses to better manage mobile devices in the enterprise.

Blackberry gives a first look at a cloud-based suite at the Gobner ITxpo 2013 in Florida, which will also allow large companies to manage a variety of different mobile platforms. According to BlackBerry, Enterprise Mobility Management (EMM) "enables companies to easily secure and manage corporate and private devices," said the troubled Canadian company.

The goal is to bring your own device (BYOD) policies that can be implemented on a number of key platforms. Blackberry promises the new suite sinking costs and more security with less effort. EMM will include Mobile Device Management (MDM), Mobile Application Management (MAM) and security standards.

The cloud application interface should allow administrators to introduce new applications or allow additional devices. For example, you can create a catalog of allowed apps from the Apple App Store, Google Play, and Blackberry World offerings, as well as analyze the distribution of apps and other usage patterns. And for the end users, there is also a console that allows self-service.

"Blackberry continues to evolve. With our multi-platform solution EMM, we respond to the industry-wide adoption of BYOD and mixed mobile environments. The cloud-based EMM brings all the benefits of our on-site installation, "said Blackberry Manager Stephen Bates.

The solution supports Android, Blackberry OS and iOS. Companies pay a monthly subscription fee that includes license and technical support. According to the BlackBerry, EMM should be generally available by the end of November.

Gartner expects that by 2017, half of all companies will require employees to bring their own equipment. At the same time, private devices are likely to become infected with malware more than twice as often as corporate hardware in 2014.

Also interesting is the fact that BlackBerry has selected a Gartner event to present the new suite. Only a few days ago, Gartner analysts had warned companies to look for alternatives to BlackBerry after the market exit for the company was just a matter of time. BlackBerry, however, admitted to be in crisis. Nevertheless, it is planned that services and devices remain on offer.